This is my favorite fabric softener, and we really go through a lot of it!! While I LOVE the smell, I don’t love the price of the big bottle. When I get through half of the bottle, I just add water – all the way to the top (mix well.) You still have the great smell and it still works well.
Another option for an inexpensive fabric softener is using vinegar. Vinegar softens the load and surprisingly doesn’t leave a vinegary smell. I have used it but I miss that “April fresh” smell!